Swarovski Says an IPO Could Propel Jeweller’s Digital Growth

Nadja Swarovski, a fifth-generation member of the crystal dynasty, said an initial public offering would help the brand raise its digital profile and gain scale in North America, though such a move is not on the table right now.
If the closely held Austrian company were to go public, the family would keep a hand in the business, Swarovski said in an interview on the sidelines of the World Economic Forum in Davos, Switzerland. About 70 members own stakes in the jeweller, founded by Daniel Swarovski in 1895. MORE AT BOF